Improved healthcare for the more than seven billion people living on the planet

Further improvements in diagnoses of disease – quicker, more accurate, less invasive

Medicine that is more tailored to the individual and that person's genetic information – i.e. giving the right medicine to the right person at the right time

A better understanding of the impact of our lifestyle and environment on our genes, and in turn, our health

Improved understanding of people's drug response – currently 1.5 million people are hospitalized for adverse reactions to prescribed drugs every year, resulting in 100,000 deaths (US figures)